Dubai Metro ‘We Bring You Closer’ Campaign: Connecting Commuters

Dubai Metro stations now host special phone booths connecting commuters with their loved ones worldwide, courtesy of Dubai Roads and Transport Authority (RTA) ‘s ‘We Bring You Closer’ campaign.

Free International Calls During Ramadan:

Metro users can make free international calls to connect with their loved ones during Ramadan. In collaboration with Keolis, the operator of Dubai Metro, and Tram, four telephone booths have been set up at four stations, including Al Ghubaiba, Union, and Jebel Ali Metro stations.

Millions of expats in the emirate leave away from family during this holy period, and these phone booths installed in the stations offer an invaluable opportunity to strengthen familial bonds and connect with friends.

Ramadan Initiatives by RTA:

Throughout the holy month, RTA introduced a series of humanitarian and community-driven initiatives under the theme “Journey of Good.” In collaboration with volunteers from the RTA and Keolis, Dubai Metro, and Tram’s Operator, these initiatives aim to enhance community engagement and teamwork.

Modes of Good Initiative:

The Modes of Good initiative, an expanded version of RTA’s Meals On Wheels annual initiative, extends the spirit of giving through various modes of transport. It’s a charity effort that mobilizes RTA’s staff and volunteers from diverse backgrounds to prepare and distribute 8,000 meals during Ramadan.

RTA, in cooperation with charitable societies, is launching the Ramadan Tent Project in partnership with the Beit Al Khair Society. This initiative aims to provide 2000 Iftar meals to fasting individuals by setting up a dedicated tent.

Internal Initiatives of Employees:

There are a variety of internal initiatives of RTA employees, including the How to Prepare for Ramadan initiative, which encompasses three remote workshops designed to promote healthy fasting habits and emphasize the importance of maintaining a balanced diet before the commencement of the holy month.